Digital Marketing Study Plan — Birzeit University
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Digital Marketing Study Plan — Birzeit University
The Digital Marketing Study Plan at Birzeit University requires 123 credit hours over 4 academic years. This summary lists the plan's required path by year and semester (38 courses), plus 1 elective pools. Use the interactive plan above to track completed courses and their prerequisites.
First year
First semester · 15 credits
- MATH1351 — PRECALCULUS3
- MKET130 — PRINCIPLES OF MARKETING 13
- ARAB135 — ARABIC LANGUAGE SKILLS 13
- BUSA130 — INTRODUCTION TO BUSINESS ADMINISTRATION3
- ACCT130 — FINANCIAL ACCOUNTING 13
Second semester · 16 credits
- ENGC1400 — INTENSIVE INTERMEDIATE ENGLISH 14
- MKET230 — PRINCIPLES OF MARKETING 23
- FINN1300 — PRINCIPLES OF FINANCIAL MANAGEMENT 13
- ARAB136 — ARABIC LANGUAGE SKILLS 23
- ECON131 — PRINCIPLES OF MICROECONOMICS3
Second year
First semester · 16 credits
- BUSA230 — PRINCIPLES OF MANAGEMENT3
- ENGC2400 — INTENSIVE INTERMEDIATE ENGLISH 24
- MKET2310 — DIGITAL MARKETING3
- MKET2330 — MARKETING MANAGEMENT3
- Free Elective — Free Elective Course 13
Second semester · 12 credits
- MKET2320 — SOCIAL MEDIA MARKETING3
- MKET2340 — CONSUMER BEHAVIOUR3
- MATH2351 — CALCULUS FOR BUSINESS AND ECONOMICS3
- Free Elective — Free Elective Course 23
Third year
First semester · 15 credits
- STAT2361 — STATISTICS FOR BUSINESS AND ECONOMICS3
- MKET3320 — DIGITAL BRANDIMG3
- MKET3310 — DIGITAL CUSTOMER MANAGEMENT3
- MKET332 — SALES MANAGEMENT3
- Elective Major — MAJOR ELECTIVE COURSE 13
Second semester · 12 credits
- MKET3330 — DIGITAL ADVERTISING MANAGEMENT3
- MKET335 — INTERNATIONAL MARKETING3
- MKET337 — PRICING STRATEGIES3
- Major Elective — MAJOR ELECTIVE COURSE 23
Fourth year
First semester · 14 credits
- MKET4310 — DIGITAL MARKETING ANALYTICS3
- MKET436 — MARKET RESEARCH3
- ECON235 — METHODOLOGY OF RESEARCH3
- Free Elective — Free Elective Course 32
- Major Elective — MAJOR ELECTIVE COURSE 33
Second semester · 14 credits
- MKET438 — SEMINAR IN MARKETING3
- MKET439 — STRATEGIC MARKETING3
- Free Elective — Free Elective Course 43
- Free Elective — Free Elective Course 52
- Major Elective — MAJOR ELECTIVE COURSE 43
Elective pools
- University Required: 6 credit hours chosen from 5 courses
To build a semester timetable from this plan use the schedule builder, track your cumulative GPA with the GPA calculator, or browse other majors in advisory plans.